Author
Books, published and forthcoming
Writing is how I put the research into a form others can use.
Second edition
Welcome To The New Economy
Why is the industrial MAKE economy giving way to a self-actualization-driven BECOME economy? What does that transformation mean for your business in the age of AI? The revised and updated second edition connects this wider shift with the business logic of companies that already think and work from the inside out.
Forthcoming
Be a Steve and Build Your Own Apple
About applying the BECOME® Ontology and Framework with the accompanying canvases, and how a BECOME® Program and an experienced Practitioner support the integration into a company or brand. Forthcoming.
BECOME® — The Science of Ultraperformance
Explores the scientific foundations of BECOME thinking, the Ontology and the Framework. Forthcoming.
Earlier books, in Dutch
- MENS — Het geheim van het zijn
- THE PLAN — Het meesterschap principe
- Als je wilt winnen, moet je niet willen winnen